SERVICES: Content Development, Writing + Strategy | Marketing Strategy + THOUGHT LEADERSHIP | B2B + B2C | Blogs + eBooks | Bylines | Newsletters + Email Campaigns | Sales Nurture | EXECUTIVE VISIBILITY
Think differently about content.
ADK Innovate helps CEOs, founders, and marketing, product, and business development leaders turn content into a growth engine. Led by Anna Kragie, ADK develops integrated content marketing and PR strategies that elevate brand visibility, attract qualified leads, and drive measurable revenue.
With a background in journalism, copywriting, and content strategy across fintech, payments, financial services, and government, Anna brings a distinctive approach that blends authentic storytelling with modern inbound and account-based marketing (ABM) strategies. The result is campaigns that not only engage but also prompt action.
ADK Innovate partners with B2B organizations across payments, fraud, fintech, SaaS, BaaS, AI/ML, and professional services, from high-growth startups to global enterprises. Each engagement is designed to strengthen brand credibility, support pipeline development, and position companies as leaders in competitive markets.
Why ADK Innovate? Too much B2B marketing still feels generic and transactional. ADK takes a different approach by creating content that is clear, credible, and genuinely compelling, helping companies stand out, tell stronger stories, and scale with intention.
MISSION AND VISION
ADK Innovate partners with B2B organizations across payments, fraud, fintech, SaaS, BaaS, AI/ML, and professional services, supporting companies from high-growth startups to global enterprises. Each engagement is designed to strengthen brand credibility, accelerate pipeline development, and position clients as leaders in competitive markets.
Why ADK Innovate? Too much B2B marketing still feels generic and transactional. ADK takes a different approach, creating content that is clear, credible, and genuinely compelling. The focus is on helping companies stand out, tell stronger stories, and scale with intention.
Founded by Anna Kragie, a former journalist, ADK Innovate was built to help B2B companies and agencies close content marketing gaps and expand their impact without adding internal headcount. With nearly 20 years of experience across business, government, payments, fintech, financial services, AI/ML, and eCommerce, Anna brings a deep understanding of complex industries and how to communicate them effectively.
Her approach blends authentic storytelling with modern inbound and account-based marketing strategies, helping companies create content that resonates and drives action. ADK works closely with leaders to develop proactive, integrated campaigns that build brand awareness, strengthen reputation, and create meaningful business opportunities.
At its core, ADK Innovate exists to help companies maximize the value of their content, turning ideas into strategic assets that engage customers, amplify messaging, and fuel growth.